About Us

All about Roo was founded in 2023 when I (Nicky) was on maternity leave after having our first child (Rupert). I'm sure all parents can agree that when you have your first child everything changes and your life does become all about them, this is where our name came from!

It started as a hobby making personalised gifts for friends and family, when I was asked to make items for other people and regularly had the conversation of "do you sell these? you should!"

Our aim is to make personalised gifts that bring joy to those who receive them and are given with love - as this is where it all started. 

We are a family run business with me making the products and my husband (Luke) doing some behind the scenes admin around going to work. Roo is also here with us, giving us inspiration for a lot of our products. We hope our customers feel the benefit of purchasing with a small family run business, knowing that we're more than happy to help design and create products that are personal to you and the person receiving them.